But, just how sustainable is the event itself? Is the NFL taking steps to reduce the environmental impact of the Super Bowl? What is the league’s view of sustainability, in general?
Sure, companies like Audi and GE like to take advantage of the Super Bowl’s huge viewing audience to promote their latest “green” message. Even Pepsi threw its hat in the game by saying it wasn’t going to advertise in this year’s game.
Source: Triplepundit